The Winnie Gor Communications Africa team, led by CEO Winnie Gor, takes a moment to appreciate the agency’s 10-year milestone.
Winnie Gor Communications Africa (WGCA), a Pan-African strategic communications and public relations agency, has been named a finalist in two categories at the prestigious 2025 SABRE Awards Africa.
Organised by PRovoke Media, SABRE Awards are considered the world’s most prestigious and comprehensive public relations awards programme. It celebrates campaigns that demonstrate the highest levels of strategic planning, creativity, and business results globally.
The recognition underscores WGCA’s commitment to delivering communication excellence and impactful results for its clients across the continent, following its strategic rebranding in 2024 to reflect its Pan-African vision.
In the finalist nominations, WGCA has been shortlisted in the Eastern Africa geographic category for the ‘Tujiamini’ campaign by SportPesa against four other entries and pitted against two other entries in the digital campaign category for the ‘Talk to Me Direct’ podcast by Luminate Africa.
“We are greatly honoured to have two campaigns recognised as finalists at the SABRE Awards Africa 2025, one of the highest benchmarks for our industry on the continent. This is a powerful validation of our Pan-African vision, launched with our re-branding in 2024. It reflects not just the strategic calibre of our work but also the dedication, creativity, and deep market insight of our incredible team,” said Winnie Gor, Founder and CEO of WGCA.
Winnie Gor, CEO of Winnie Gor Communications Africa savours a moment with Maria Tavares Malfoy (left) during the 13th edition of the Forum International des Femmes Entreprenantes et Dynamiques (FIED) held in Guinea in October, 2024.
This recognition comes as WGCA celebrates over a decade of excellence in delivering impactful communication solutions across Africa. With affiliate and partner offices in 17 countries, including Kenya, Nigeria, Ghana, South Africa, and Ethiopia, WGCA has consistently demonstrated its commitment to shaping narratives that resonate across Africa’s diverse markets.
“Our nominations are more than a recognition. They are a rallying call to the future of communications in Africa. From Nairobi to Lagos to Accra, we are telling Africa’s stories with purpose, creativity, and conviction. We look forward to the winners’ announcement and also congratulate all fellow finalists,” added Gor.
WGCA’s notable projects include successful collaborations with organisations such as The Aga Khan Foundation, CorpsAfrica, the European Union, Mastercard Foundation, De Heus Animal Nutrition, The SNDBX, and Brighter Monday Kenya. Others include the Global Peace Foundation, Takaful Insurance, and the International Forum of Enterprising and Entrepreneurial Women (FIED).
The 2025 SABRE Awards Africa ceremony, which attracts over 500 entries annually and highlights the best work originating from across the continent, will take place on June 12 in Mombasa, Kenya, during the annual African Public Relations Association (APRA) conference.
WGCA’s double nomination underscores the firm’s strategic positioning to serve clients, including individuals, SMEs, corporates, development agencies, governments and non-profits seeking deep market understanding and top-tier communications support across the continent.
